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Putting You in the Picture
Written by: Gary Brown Last modified: 1st January, 1970

Good things are worth waiting for, so they say … and we’re happy to say that the wait is over! The Big Picture will be landing in your Inbox on a regular basis 6 times a year from now on.

It’s been a while since we last had the pleasure of putting you in the picture on all things creative, but we haven’t exactly been resting on our laurels.

Since our last edition we have organised the national launch of “The Orchid Beach Story: Tales from Fraser Island and Hervey Bay” written by tourism icon, author and entrepreneur Sir Reginald Barnewall who built and ran the original Orchid Beach Resort on our beloved island, with his wife Lady Maureen. Big Ideas was also responsible for developing the very stylish (even if we do say so ourselves) inaugural catalogue for Outdoor Design & Living.

We’re currently working on two very upmarket projects soon to launch in Hervey Bay – one is the new resort Eden by the Bay, the other is a stunning new décor and design showroom The Bay Emporium that will open its doors on March 17.

And if your tastebuds have found their way to the simply irresistible new eatery in town, Salt Café at Peppers Resort, you’ll have seen for yourself the branding created for owner Bianka Hartigan by Big Ideas.

Not that we’re short of things to do, but we’re happy to announce that Big Ideas is also in the process of expanding into other regions, as a natural extension to the service we are currently providing clients in areas such as Bundaberg and Gladstone.

While on the home front the start of the year has found our clients raising the bar with increasing demand for innovative marketing, communications and promotions, as the local target audience is widening, making our studio very busy.

But now to the Big Picture…

What can you look forward to in this and coming editions? You’ll discover the latest and greatest business trends both here and overseas, we’ll be sharing a wealth of handy hints and useful intelligence on imaging, marketing, managing and improving your business, and plenty of real world examples from businesses that have been there and done that. And we promise it won’t be all work and no play.

So take a break, read on, enjoy!

Gary Brown - Managing Director
Big Ideas
Putting You in the Picture
Good things are worth waiting for, so they say … and we’re happy to say that the wait is over! The Big Picture will be landing in your Inbox on a regular basis 6 times a year from now on.

The 6 Deadly Advertising Sins
Considering the average consumer is exposed to between 2500 and 3000 advertising messages per day, life is too short to be inundated with bad ads!

How Better Brochures Are Born
Why do some brochures work and others end up as scrap paper? It’s only paper and ink, right? The challenge is in how you transform the paper and ink into a state-of-the-art brochure that stands out and gets results.

Put Other People's Websites to Work for You
Ever see the movie “Other People’s Money” (OPM), a comedy starring Danny DeVito? His lesson was “it’s always best to invest…using Other People’s Money”. So why not spread your business around online, using Other People's Websites (OPW)?

5 Steps to Better Cash Flow
As a small to medium business operator there is probably nothing more important than Cash Flow … and nothing more frustrating than bad debtors. If your clients or customers are slow payers, maybe its time to review your invoices.

The Family Album
As some wit once said, “a good company is known by the people it keeps”. And we’re proud to say that we’ve got one of the brightest and best creative teams around, and it has grown once again. Let us introduce you...

The Power of Napping
There’s no denying that a good night’s sleep helps you think, work more efficiently, stay healthy and helps your likeability factor a lot too! Now scientists are discovering powerful excuses for catching a few zzzz’s during daylight hours as well.

Awards Cement Builder's Star Quality
We love the chance to turn the spotlight on our amazing clients. Here at Big Ideas we’re ever so proud of the phenomenal and hard-won success being enjoyed by our valued clients Colin & Michelle Clark, of Essentially Residential fame.

Catalogues a Class Act!
Did you know…that one of the many professional creative services Big Ideas offers is catalogue design? If developing a catalogue for your business is something you’ve considered in the past but then decided it was all too hard – talk to us.

How's This for Clever Marketing
John Miller was a second rate author. Only ten copies of his novel 'The Vampire of Alcatraz Prison' had been sold in the first eight months. But one day he had an excellent idea. He placed the following ad in several newspapers.

Trendz - the Hottest New Products & Business Ideas
As if advertising doesn’t intrude into every aspect of our lives already, in the U.S. you may just run into an Adwalker or Pseudo-Cyborg next time you stroll down the street.

shop b/2 fraser street,
po box 5407, torquay qld 4655
tel 1300 651 550 fax 07 4125 6866
info@bigideas.com.au
www.bigideas.com.au