Tell me a story and you’ll get my attention. Tell me a story and I’ll listen. Tell me a story and I’ll want to know more. Tell me the right story and I’ll engage.
Story telling is as old as the hills, and it’s not just for children or ‘arty types’. Too many businesses have forgotten the art of story telling as a powerful tool to communicate and connect with customers in a very human way.
Forget the corporate spin. Give me real, give me passion, give me fun, give me good news, give me product news I can sink my teeth into, give me good reasons to do business with you.
So, what’s your story?Tags:authenticity, branding, business, communication, connection, engagement, story telling